Just one season after the New York Knicks turned down an opportunity to be the focus of NBA TV's 'The Association' television show, their new cross-town rivals will step into the spotlight for the upcoming 2012-13 season. The show will focus on the franchise's move from New Jersey to Brooklyn, and give viewers an in-depth, all-access, look at what goes on behind the scenes of a professional ball club.

The show has previously focused on the Lakers, Celtics and Nuggets. This will be the fourth series.

Face-of-the-franchise Deron Williams made the announcement via his Twitter account before releasing a statement on the new show.

“I think it’s great that the NBA will be documenting our inaugural season in Brooklyn as part of The Association,” Nets point guard Deron Williams said in a statement.

“As we make history bringing a professional sports team to Brooklyn, fans will get to have an inside look. Our new home, the borough of Brooklyn, will provide a great backdrop for the series, and I think people are going to be pretty excited with their exclusive behind-the-scenes look at the new arena.”