|Under Armour Signs Raymond Felton To Deal|
Under Armour finally have an endorser in the world's biggest market: New York City. The fledgling brand has signed Raymond Felton - who has been wearing the company's sneakers this season - to a multi-year deal that became official on Thursday.
Felton said the brand's vision was central to him choosing to sign with them.
"Under Armour is taking basketball to the next level with innovative products providing players, like myself, real performance benefits," he said. "From everything I've seen, I know the brand is really committed to growing the game at the NBA, college, high school and youth platforms. I'm looking forward to sharing my insights with the team and being a part of the Under Armour basketball movement."
Felton makes his return from injury tomorrow against the 76ers, and will be wearing the Micro G 'Torch'. The Knicks colorway of the shoes will not be available to purchase, however other colors will hit retailers.
|Last Updated ( Friday, 25 January 2013 16:27 )|